With time, even the catchiest concepts become stale, and, accordingly, a brand must periodically re-up its advert campaigns to prevent consumer indifference. So, despite the euphemistic qualities of the “got milk?” campaign, a new set of print adverts, which call milk a “natural source of comfort,” have emerged. Visually striking, no?
7 comments
[...] Milk is so emo - ABH [...]
For some reason, the last ad makes me think that lady just got back from killing someone and burying them. Had a bit of “she’s a dirty cop and had to take care of some mouthy punk gettin’ ready to rat her out” kind of deal,.
I don’t drink milk. These ads work…sorta gothy and comforting at the same time. I know they used the dark gray and black shadows for contrast so the milk stands out, but it does give the milk an eery sorta feel.
What vermillion said.
What would make it even more striking would be if the milk was red and the caption read natural source of comfort Death. mmm emo
Goth milk?
[...] The new Milk ads are aimed at the Twilight crowd? -Agent Bed Head [...]
Vote Flea, please…
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