Well, hell. One would think that the established star power of Live Earth would have been impossible for us underlings to resist. After all, it’s really hard to pass up an opportunity to be lectured to by Cameron Diaz, Oasis, and Madonna when these celebrities cannot even sign their own pledge. This little oversight matters not, for the larger picture is that Live Earth didn’t draw nearly as much interest as expected. Popbitch provides the brutal yet highly relevant data:
Live Earth’s BBC1 audience peaked at 3.1m. This year’s Eurovision got 10.9m.
Certainly, the presence of the Serebro babes didn’t hurt the Eurovision ratings. However, methinks that the allure of a certain Ukranian drag queen was vastly underestimated.
More on Verka Serducha, the Ukranian Cinderella:
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Serebro currently #1 in Russia! Of course, they can’t compete with 50yo Madonna in fishnets screaming “Give it up for the planet, motherf*ckers!”