The below missive, which contains the recognition that an actor’s strike is not the answer to Hollywood’s salary difficulties, is seriously awesome. Deadline Hollywood posts Peter Coyote’s Open Letter To Lead Actors:
Since 1990 the earnings of the top leading actors have increased exponentially while the salaries of nearly all other actors have been systematically driven down. In many cases, the earnings of established character actors have been rolled back by 60-70 percent. This occurs, in large part, because the working professional (as opposed to the star) is at a disadvantage when negotiating in the new corporatized production environment. We do not possess a unique, marketable (and often media exploited) brand, and consequently lack the power to make or break the existence or profitability of a film. Consequently, respected, veteran actors with numerous credits and hard-earned “quotes” now routinely receive “take-it-or-leave it” offers, often at “scale”—a beginners wage.
Our actor’s Guild has two weapons to employ in protecting its members: the threat or fact of strike, and the power of its “star” members. The power to strike is the union’s ultimate weapon, but it is a crude and draconian one and wounds everyone in our industry. Consequently, like nuclear weapons, it is rarely used. The industry is currently facing its second strike this year because the majority of its membership is suffering and feel they have no other recourse. If you possess only one weapon, it’s the one you use. Given the radical depression in earnings there’s little wonder that a strike is on the table again.
There is a simple way leading actors might bring a second, more flexible and targeted weapon into the fray on behalf of your colleagues which incidentally, would provide the ancillary benefit of insuring that you consistently play opposite actors of the highest caliber. If you were to include language in your contracts specifying that, in your films, the “quotes” of your peers must be recognized as a negotiating floor for their compensation, if you publicized that fact, and, if you kicked back a modest amount, say on salaries over six million dollars a film to make that money available, each and every actor negotiating to play opposite you would be empowered to demand the fair compensation that he or she has won for their work.
Let’s hope that this letter is actually read and taken seriously by the right people–a group that includes George Clooney, Nicole Kidman, Cameron Diaz, Will Ferrell, and (for a few remaining moments) Tom Cruise. Not incidentally, each of these actors starred in at least one recent film for which their star power failed to put asses in seats. (Exactly how Nicole Kidman continues to earn upfront salaries is beyond my recognition.) When Coyote asks these actors to “relate to the non-celluloid world,” they had better realize that it’s not just the stuff of legend.
Read the rest of Peter Coyote’s letter at Deadline Hollywood.




















10 comments
Well, one’s labor is worth only what someone is willing to pay you. Sometimes, thats more, sometimes it’s less than one’s labor is worth.
Maybe the character actors should organize a union, and go on strike.
Just sayin’
I overheard Jimmy Connors say to the head of the tour players union, ” If you can beat me you can have it all”, in regard to a question about sharing prize money with early round losers.
Agreed. It’s all about supply and demand. If you’re ‘worth’ more–character actor or not–people will pay more. Is this the US or the Soviet Union?
These ‘lead’ actors often spend years toiling in there craft, many achieving minimal financial gain. They’ve earned where they are and what they receive through talent, hard work, and yes, some luck. Rest assured the moment (or two) they don’t pay for themselves, they’ll be dropped like a hot potato. That’s the market system.
He’s talking about people who make $6 to $20 million per movie. Nicole Kidman has had five flops in the past few years and still maintains her salary. Clooney doesn’t have a stellar record after Leatherheads failed to even recoup he and Renee Zellweger’s salary.
No one is advocating communism, but when “lead actors” are failing to pull in audiences with star power alone, screw ‘em. More money has been made in the past twelve months by way of concept movies with unknowns than by films using star power as their sole marketing tool.
The union is trying to avoid a strike, which would fuck up the entire industry and further drag down parts of the already dragging economy. That is commendable.
Coyote has such a recognizable voice that his writings, as with Chris Rock, cannot possibly be read without hearing his voice.
I’m not too fond of telling a company what they should have to pay their employees either but, in this case, Coyote is not asking that legislation be passed nor that government become involved. He is suggesting that those who cash multi-million dollar checks knowing that their own high pay will limit the ability to hire other talented actors, are putting their own projects in jeopardy, i.e., “Just as long as I get mine” thinking.
This is why we so often hear the praise attributed those who continue to work in independent films where the pay is low…It’s because those well-known and talented artists work for the craft, not for the cash. Those at the upper-echelon of the pay scale appear to be far more concerned with their own personal gain.
What if, I wonder, those ‘top actors’ took less in up-front cash and were, instead, paid a percentage of gross instead? My guess, they would suddenly concern themselves with securing the best talent available.
I mean, really, what is their motivation at present?
Another thing: Remember those days when our best and brightest enlisted in the military and fought beside the everyman?
Not that long ago, Hollywood was filled with folks who saw acting as a way of using their craft, not as a way of measuring their worth against the rest of us.
Good point on the % of gross, Flynny. It might come to that for many leads eventually, but I do know that Jim Carrey has agreed to do so for his next film. It’s probably not his ideal situation, but he’s had too many underperforming films lately and has been downgraded from his prior status of $20 mill upfront.
Harrison Ford may have done that as well for the newest Indy…. but I’ll have to double check on that one.
This reminds me of something I repeated (somewhere) the other day. Ocean’s 12 was made for no other reason than all the stars were friends and they wanted get together for a good time and to see what kind of crap they could put out and still put people in the seats. I remember some interview with Clooney where he alluded to this.
Reminds me of professional sports where rookies are paid upwards of 20-50 million in guaranteed money just for potential.
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Well, actually, Clooney wrote a similar open letter a month or so ago, saying that top-shelf actors should be brought in for their negotiating power, and that the current union cap on earnings should be raised for those few who make stankloads of money. So, let’s not criticize ol’ Georgie-boy unnecessarily. His taste in women could be improved, but his socialist tendencies are sterling.